Real Estate Webmasters wins gold at Muse Creative Awards – RISMedia
Boasting explosive growth after launching its Renaissance website platform earlier this year, Real Estate Webmasters celebrated another victory last month by winning the 2021 Muse Creative Design Gold Award for its submission, www .carlycarey.com, the website of luxury real estate professional Carly Carey. The award represents the world’s top prize for all real estate websites.
The Muse Creative Awards were founded by International Awards Associate (IAA) in 2015. This year’s competition received over 43,000 entries from over 102 countries and was judged by over 180 design leaders. Entrants are judged on their creativity, content, design, innovation, functionality and impact, among other criteria.
In creating the Carly Carey brand and website, the real estate webmasters chose a color palette and design elements reminiscent of Chanel and Tesla, a nod to both innovation and timelessness.
âCarly’s brand is incredibly smart,â says Morgan Carey, CEO of Real Estate Webmasters. âHer name is ‘Carly’ and ‘Carey’, so for her logo, we were able to capture both elements in a unique, elegant, yet understated way. On business cards, the logo is embossed so that when you move the card and the light hits it in a different way, the password goes from ‘Carly’ to ‘Carey’, similar to a hologram. “
But carlycarey.com goes far beyond stunning veneer – the real juice is in its powerful functionality.
âCarly’s website is incredibly beautiful, which makes a great first impression, as well as a lasting impression,â says Carey. âBut it’s also the most ADA-compliant and SEO-friendly design in its market. It also has a lot of depth; for SEO and for site visitors, we’ve developed a significant amount of unique content and hired professional photographers to photograph each area. In terms of research, Carly not only mapped out all of the most important search fields, but also has a custom sales listings app. This offers great functionality. unique, such as the ability to search by agent name on both the buy and sell side so that consumers can actually see how many deals a particular agent has completed over a period of time.
âBy offering a much greater depth of local information, better search options and a much better user experience, carlycarey.com shines compared to any other local site,â adds Carey.
The expertise of Real Estate Webmasters in creating award winning sites that are both beautiful and powerful, like carlycarey.com, is complemented by the luxury real estate professional operating under the corporate roof.
âWith Carly as a family member, Real Estate Webmasters are literally dedicated to buying and selling real estate, and their website is an incredible source of real-time data and information,â says Carey. âThis gives us inside information on how real estate transactions are generated and closed. We have an ever-current perspective on the ever-changing real estate market like no other provider has.
For real estate webmasters, success is evident in the tens of thousands of agents already hosted on this platform, including Daniel Gale Sotheby’s International Realty, a brokerage of over 1,000 agents, which was featured in the last month’s issue of Real Estate magazine.
âRenaissance is successful because it’s the fastest, most ADA-compliant, most SEO-friendly, and best-looking website on the market,â says Carey. âIt helps agent and brokerage brands look amazing and improves their performance. Every two months we release new features, so the framework is evolving at an incredible rate. “
For more information, please visit www.realestatewebmasters.com
Maria Patterson is the editor-in-chief of RISMedia. Send him your ideas for real estate news by e-mail at [email protected].